Wednesday, March 21, 2007

Why we love McNally Robinson

On Thursday, March 15, I was in Calgary, to give a talk to the local branch of the Royal Astronomical Society of Canada.

My escort from the RASC, Anna Maria Bortolotto, took me to the Calgary store in the McNally Robinson bookstore chain. This was 48 days -- almost seven weeks -- in advance of my scheduled signing there as part of the book tour for Rollback, and they had no idea that I was in town, or that I'd be dropping by.

But right at the front cash desk they had the poster and flyer display shown at top, and in the science-fiction section they had the one shown beneath it. I've done signings in the past at other stores in which no in-store publicity has been done. I even did one once where, when they took me into the backroom so they could hang up my coat, I saw the posters my publisher had sent to the store shoved in a corner, never put out on display.

But not McNally Robinson. One of the (many) reasons Canadian authors like dealing with them is they really go all-out on promoting events in their (very attractive) stores.

On the Rollback book tour, I'll be at these McNally Robinson stores:

Winnipeg: Thursday, April 26, 2007, at 7:00 p.m.

Calgary: Wednesday, May 2, 2007, at 7:00 p.m.

and the Saskatoon McNally Robinson will be handling the book sales at this lecture I'm giving at the Saskatoon Public Library.

You can visit McNally Robinson online here.

Thanks, guys!

The Robert J. Sawyer Web Site


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