Quill and Quire on promoting books

Derek Weiler's editorial in the October issue of Quill & Quire, the Canadian publishing trade journal, is about the importance of authors taking a hand in the promotion of their own books, and it makes kind mention of yours truly:

If you're an author, doing what you can may involve courting the media or networking with booksellers. Many authors would no doubt rather simply be writing, and I sympathize with that position, but it's inescapable that for a book to make an impact on the world, it needs all the help it can get. Canadian science-fiction author Robert J. Sawyer is a good example -- a savvy and likeable self-promoter in the very best sense of the word, he's cultivated a readership that almost any author would envy.