Robert J. Sawyer

Hugo and Nebula Award-Winning Science Fiction Writer

Press Release for Rollback

by Rob - January 13th, 2007.
Filed under: Rollback.

I have excellent publicists at Tor and H.B. Fenn (Tor’s Canadian distributor); Alexis Saarela is my publicist at Tor and Janis Ackroyd is my publicist at Fenn.

But I also always do up a press release of my own for my novels, in addition to the ones they do. And that press release for Rollback is now online as a web page and as a very pretty PDF.

As I’ve said on my website in an article on getting good press, it’s important to find a news angle for your story, because no one but your mother cares that you’ve written a novel. For Rollback, I’m stressing the prospects for extending the human lifespan …

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